Kelly McDonald is a marketing and advertising expert with 20 years of ad agency experience, on both the General Market and Latino sides of the business. McDonald was drawn to the Hispanic culture twenty years ago when she left her hometown of Milwaukee and moved to Albuquerque, New Mexico. She began studying the culture and collecting Latin American artwork. It wasn't until Kelly worked for Ornelas, one of the country's top Latino ad agencies, that she immersed herself in the Latino culture. Kelly McDonald was named #1 on the list of “26 Hot Speakers for 2006” by Successful Meetings Magazine! Kelly McDonald is a marketing and advertising expert with 20 years of ad agency experience, on both the General Market and Latino sides of the business. She worked in top positions for several global ad agencies before making the move to Latino advertising and marketing. Working with clients such as Toyota, Nissan, Subaru, BlueCross BlueShield, Kimberly-Clark, Bank One, Nationwide Insurance and Budweiser, Kelly has helped clients grow business by targeting U.S. Latinos strategically and creatively.McDonald Marketing is a full-service marketing and communications firm, specializing in market segmentation and multicultural marketing. Kelly and her husband travel extensively throughout Mexico and she has taught English as a Second Language to Latinos for years as a volunteer. Her mission is to educate American businesses and organizations about the potential of cultivating Latino consumers and share marketing insights about reaching Latinos emotionally, rationally and with cultural relevance. Titles Relating, Not Translating: How to Market to U.S. Latinos How to Market to People Not Like You: The New Market Segmentation How to be a Culturally-Ready & Culturally-Friendly Employer: Insights Into Your Diverse Workforce Diversity in America: the Growing Impact on Work, Organization and Consumers How to Be a Latino-Ready and Latino-Friendly Employer How to Best Reach the Hispanic Family in Your Schools Customer Service: How to Keep Customers Rushing Back for More Who's Driving Profits? What the Emerging Multi-cultural Consumer Means to Your Business Topics Marketing, Advertising/PR, Business, Minority Click topic above to see more speakers on that topic Speaker's Asking Fee Range $7,500 - $9,999 Click on fee range to see more speakers. This is the starting keynote fee range - other programs may be higher. State TX Click on state above to see more speakers from that state. Fees The fee range quoted means the speaker's fee starts somewhere within that range. Note that speaker's fees are subject to change and some speakers may have special fee quotes.