In short order, Matt Thornhill has positioned himself and the Boomer Project as a leading international authority on today’s Boomer Consumers. His opinions and insights are sought by media around the world, and he’s appeared on NBC Nightly News with Brian Williams, CBS Sunday Morning, CNBC and in stories on Boomers in BusinessWeek, TIME, Newsweek and US News & World Report, and newspapers like The New York Times, The Washington Post, Los Angeles Times, Toronto Star and countless others. Matt leads workshops and seminars on marketing to today’s Boomers and has presented at national conferences and company events in the financial services, travel and tourism, healthcare, publishing and real estate industries across the U.S., Canada, Spain and even the country of Panama. He is responsible for overseeing the work for clients by the Boomer Project, which include Pfizer, UBS, Genworth Financial, Hershey Foods, Samsung and Media General. He edits the national research reports and the monthly newsletter, which has 4,400 subscribers. Prior to starting the Boomer Project, Matt spent over 20 years in the advertising business, working at Ogilvy & Mather and Ted Bates in New York, and The Martin Agency in Richmond. Matt Thornhill is also the co-author of the acclaimed book "Boomer Consumer: Ten New Rules for Marketing to America’s Largest, Wealthiest and Most Important Demographic Group."
Titles
- The New Rules for Marketing Boomers
- Generations at Work: Recruiting, Managing and Retaining Today’s Multi-Generational Workforce
- Is Your Message Connecting with Each Generation
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Topics
Marketing, Business, Future, Generations, Sales
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Speaker's Asking Fee Range
$7,500 - $9,999
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This is the starting keynote fee range - other programs may be higher.
State
VA
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Fees
The fee range quoted means the speaker's fee starts somewhere within that range. Note that speaker's fees are subject to change and some speakers may have special fee quotes.
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| TESTIMONIALS:
“Matt was superb at our national meeting. He scored one of the highest ratings, and the content was incredibly valuable to our financial services customers. We liked him so much we’ve hired him to give 10 more presentations!" - Genworth Financial
“Let me also say that it was a terrific presentation. I have heard from lots of people today about how much they learned and also how much they enjoyed being there. You really advanced our collective thinking. We look forward to thinking about other ways we can work together.” - National Trust for Historic Preservation
“Our development and marketing folks were all extremely appreciative of your presentation, as you no doubt could tell from their spellbound faces. The fact that you make delivering such valuable information so lively and interactive certainly helps. Not only do you share lots of great information, but you even provided
additional resources.” - Medical College of Virginia Foundation |
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